Why Don't Some Homes Sell?

Has your house been sitting on the market and not selling?

Are you wondering why?

In order to sell your house, you need 4 basic things...

 

1. Good Communication

Selling a home is a team effort. You and your real estate professional need to communicate openly. You need to provide your agent with the information they need about your home & financial situation honestly in order for them to properly represent you and your home. In return, your real estate agent should provide you with timely feedback about your showings, changes in the status of the market and information about comparable properties.

2. Proper Pricing

Nothing will cause your home to sit on the market without selling quite like not pricing it properly. You have to get buyers through the door in order to sell a house. If your home is priced to high, you may be limiting the number of showings you are getting. Remember the buyers who do view your home are also viewing other homes in the same price range...they know what else is on the market for a similar price. If your price is high, they may think you are not serious about selling and not even make an offer. Pricing your home in line with comparable homes that have sold quickly will increase your chances of selling quickly!

3. A Great Marketing Plan

When buyers were asked where they learned about the home they purchased in 2010, 38% said the Internet; 37% said a real estate agent according to the National Association of Realtors. Make sure your Agent has a strong internet marketing plan to increase the exposure of your home. Only about 1% of buyers said they found their home in a print ad and only about 11% found the home at and open house or by seeing a yard sign, so if your agent is still stuck on open houses and real estate magazines, you are hurting your chances of selling for the best price in a reasonable timeframe!

4. A Showing Ready Home

Are buyers able to see themselves in your home once they enter? One of the hardest things about selling your home is trying to remember that not everyone lives like you do. Your goal should be to have the home "show ready". Make sure the house is clean and uncluttered. Remove personal items. Take care of those minor repairs that may make the potential buyer think you have not maintained your home. You hear a lot about "staging to sell" because it does work.

Selling your home does not have to be a mystery. Just follow these 4 steps and you should be moving in no time.